D Light has officially launched into the Nigerian market, promising to transform one billion lives globally by 2030.
Speaking at the official country launch of the firm in Lagos, the Chairperson of the Board, Mrs Ibukun Awosika, stated that the need to transform lives was the driving force of the firm’s initiative.
‘’The bottom line is that Nigeria does not have enough power generated as of now. And even if we have it, we do not have an extensive distribution network to take power to the last man.
“We are in Nigeria to transform Africa one community at a time.”
In the opening address, co-founder and President, Sam Goldman said, “The reality is that we are still so far from where we need to be in terms of our population and their needs. Hence, our target market is the low-income individuals, not just the rural communities, which is why the company adopts the ‘pay-as-you-go” model. Access to sustainable energy will not be possible unless we solve the funding problem.”
In his speech, the co-founder and CEO, Ned Tozun, noted that the firm had provided employment for over 6,000 people across Africa.
“Our target is lower-income individuals. There is sun in the village and the cities, so when we just say a rural market, it is not. The guy who lives in Lagos but doesn’t have a generator shouldn’t even use a generator if he can have a solar solution. Why? This is because of environmental sustainability. So, when you think about all the ESG matters, you will encourage more people to use alternate sources of energy rather than polluting sources of energy, and that helps everywhere.”
Another highlight of the event was the official launch of the iMax 10 Solar Power System, an inverter battery system that can give Nigerians the freedom to live their best lives.
Dignitaries at the event included the Vice President of Nigeria, Yemi Osinbajo, among others.